The Mastery of Speaking as a Leader

Program Highlights:

How to reach both the minds and hearts of those in your audience.
Steps you can take as a leader to inspire others to take action.
The importance of being genuine and credible when you speak in public.

The leaders of today have a responsibility to do much more than simply provide information to their audience. They must be able to persuade their audience to join in a commitment to action. Terry Pearce shows how a leader can deliver a public speech which will be powerful as well as an excellent experience both both speaker and listener.

Terry Pearce's career includes 17 years with IBM as an innovator on the cutting edge of marketing. He then spent five years in private diplomacy to the Soviet Union, where he pioneered U.S. business activities in Moscow. He currently serves as director of the Social Marketing Project for the Institute for the Study of Social Change at the University of California in Berkeley, where he also lectures. His book Leading Out Loud was honored as one of the "Best 30 Business Books of 1995" by Soundview Executive Book Summaries.

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Video type: VHS
Produced by Kantola Productions
Length: 51 mins. ( 1994 )

VIDEO - SV37 - Price: $ 95.00

DVD - SV37DVD - $95.00

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Program Highlights: